Search this Site
My Recent Tweets
Pictures I Made
Links
Recent Site Changes
Member Login
« Learning from Scrabulous | Main | JR's Renegade Direct Marketing Tactics »
Tuesday
Jul152008

The Great Equalizer

Seth Godin has a great post today about how he was treated by an Amazon merchant. He's right, the Web really is the great equalizer. Small businesses have an opportunity to shine online, but sometimes they still rest on their weaknesses. It's impossible to beat the big guys on price, so when someone gives you a shot, give them a reason to come back. It may be the only chance you'll get to create a long-term customer.

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
All HTML will be escaped. Hyperlinks will be created for URLs automatically.